ChatGPT must connect with people to succeed as an artist

24 February 2023

To make good art argues Billy Oppenheimer, writing for Every, the art creator must have a connection of some sort to people.

As an example, he cites the writers of the old Seinfeld TV sitcom, Jerry Seinfeld and Larry David, who, in the early days of the show, would go out and discreetly mix where people gathered, to figure out what they liked.

Their process played a part in the creation of the show’s many memorable screenplays. This is an advantage ChatGPT lacks. For the AI chatbot to succeed as an “artist”, it needs a more direct attachment to its audience.

Artists who get so famous that they can’t go out in public talk about how not being able to do so makes it hard to create art that connects. To come up with material for Seinfeld, for instance, Seinfeld and co-creator Larry David liked to hang out in public settings where they could observe and eavesdrop on strangers. As the show became a cultural phenomenon, Seinfeld and David couldn’t go out in public like they used to. Strangers didn’t act like strangers around them. This slow detachment from humanity made it harder to make a show that connected with humanity. When you don’t experience reality like most people do, it’s hard to make things that connect with most people.

Of course there’s no telling what people will go for, so a ChatGPT created work of art may still end up being riotously popular.