Ten years of Kurzgesagt and freely available quality content

29 March 2023

It’s been ten years since Philipp Dettmer founded educational science portal Kurzgesagt. To mark the milestone, their latest video looks at Kurzgesagt’s inner workings, and explores how the operation is financed. There may not be too much for science enthusiasts to take away, but this is invaluable learning for content producers.

Kurzgesagt charges nothing for people to access their content. Rather than imposing a paywall, they have developed other revenue streams, including a shop and sponsorships. Readers/viewers are not assailed with ads, or thoroughly annoying popup prompts to subscribe to newsletters, instead leaving the content to be enjoyed at leisure. This is the way to do it.

Thank you Kurzgesagt for the first ten years, and here’s to the next decade.