Reasons to leave Substack, how to leave Substack

5 August 2025

The question is — before giving any thought to some of the objectionable content they host — what are you doing there in the first place? Why would you allow your brand to be assimilated by another?

American economist Paul Krugman’s decision to set up shop on Substack, after he stopped writing for The New York Times, plain baffles me. With a profile as impressive as his, Krugman could just as easily started publishing from his own website, with a ready made audience.

He didn’t need to go to a third party publishing platform. Certainly Substack publishes writer’s posts as email newsletters, but if someone wants to syndicate their work by newsletter, there are other options. Writers can earn money through Substack, some do very well apparently, but high profile writers have a number of ways of generating revenue through their own, self-hosted, websites.

You Should Probably Leave Substack goes through some of the options available to writers who want to leave Substack (and preferably publish from their own website).