Jeffrey Zeldman: I stayed, and declined an Automattic severance

8 October 2024

New York City based web designer, standards advocate, founder of A List Apart, and many other things, Jeffrey Zeldman:

I stayed because I believe in the work we do. I believe in the open web and owning your own content. I’ve devoted nearly three decades of work to this cause, and when I chose to move in-house, I knew there was only one house that would suit me. In nearly six years at Automattic, I’ve been able to do work that mattered to me and helped others, and I know that the best is yet to come.

I didn’t know Zeldman worked at Automattic, but I used to read his website/blog every day when I worked as a web designer.

Without getting involved in the WordPress/WP Engine imbroglio, the Automattic severance package seemed quite generous, given it catered for employees who disagreed with the company’s stance. It seems to me dissenting employees anywhere else would simply be shown the door.

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