Share links on your personal website like it was a socials channel

13 May 2024

Matthias Ott, writing at Own Your Web:

Today, social media sites have made it seductively convenient to quickly post links that will immediately be rewarded with views, likes, and reposts. As a result, many of us seem to instinctively drop most of the interesting links we find right into the timelines of the many — oh, so many! — social media silos. With the recent revival of personal websites and blogs, however, a lot of people are rediscovering a more thoughtful and persistent alternative: sharing links on their personal websites.

I’ve always considered disassociated to be a link blog — as well as being a regular blog — and have frequently posted one sentence posts embedding a link to something I found interesting. Awhile back, I set up a separate WordPress category for them, but haven’t used it much recently.

So yes, my socials channels took precedence, and then sometimes I’d add them here. I was also wary of upsetting certain of the search engines, who seemingly will only consider a post for indexing, if it is made up of at least three hundred words.

This according to the SEO experts, you understand. I know this not to be wholly true though, as one of my most popular posts with a certain search engine, weighs in at about two hundred words, and two years on, traffic still flows in. I think trying to figure what search engines will, or won’t do, is like trying to time the markets, when it comes to making a financial punt.

No matter what you might know about a certain asset class, the market will always do its own thing, whether you’re betting for or against a certain price movement.

But I’ve always had a complicated relationship with the search engines, one in particular, but I think when it comes to sharing links, I might let it be. So going forward, I’ll look at posting links in short posts, to items of interest. Which you’ve probably seen anyway, but no matter. But not today, since I’m writing this on a Sunday night, instead of a Friday afternoon.


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