Showing all posts tagged: radio
Triple J Hottest 100 winners likely to be male acts from Sydney or Melbourne
26 January 2023
The countdown of the Hottest 100, a poll of Australian radio station Triple J’s listeners, goes to air from midday (AEDT) on Saturday 28 January 2023. Billie Eder and Lachlan Abbott, writing for the Sydney Morning Herald, analysed past winners of the countdown, and worked out what it takes to get to the top. In short being male — either as a solo act, or in a group — and being based in either Sydney or Melbourne, makes a big difference:
Firstly, you’ll want to be either a solo male artist or in an all-male band – this will significantly increase your chance of winning. In the countdown’s three-decade long history, there has only ever been one solo female winner: Billie Eilish. Eilish took out the number one spot for her song Bad Guy in 2019. The win also made Eilish the youngest ever winner of the award, at just 18 years old.
I’ve been listening to the Hottest 100 for some time now, but reading that American musician Billie Eilish is the only solo female act to be voted number one, in the whole history of the countdown, came as quite the surprise. I’m not sure why this would be. The Triple J playlist is diverse and varied, so it’s not as if the music of female artists isn’t presented to listeners. This is a puzzle.
RELATED CONTENT
From woe to go Triple J ratings rebound in latest survey
26 August 2022
Last time I wrote about listener survey ratings for local and alternative music Australian radio station, Triple J, the news was not good for the broadcaster. Results of survey four for 2022, conducted between Sunday 22 May and Saturday 25 June, and released on Tuesday 5 July, showed a sharp fall in the number of people tuning in.
The findings of survey five though, where radio listeners were polled between Sunday 10 July and Saturday 13 August, revealed a jump in audience numbers, among Sydneysiders aged 18 to 24.
Australia’s national youth broadcaster Triple J has seen a noticeable bump in its key 18-24 demographic in the fifth radio survey of the year, after struggling with its core audience in Sydney for most of 2022. The latest survey has seen the broadcaster more than double its 18-24 audience share, leaping from 4.4 per cent to 9.6 per cent of all listeners in that age group.
Despite the overall increase of listeners in the 18-24 demographic, Triple J’s breakfast and morning shows saw a decrease in audience numbers.
RELATED CONTENT
Jacoténe wins Triple J Unearthed High with I Need Therapy
12 August 2022
Talking of Triple J… Emerging Melbourne based Australian soul and pop singer Jacoténe has won the radio station’s Unearthed High for 2022, with her demo single I Need Therapy. Those vocals though…
RELATED CONTENT
Triple J losing listeners to commercial radio, go figure
12 August 2022
Government funded, alternative music Australian radio station, Triple J has been losing listeners for sometime among their target demographic of 18 to 24 year olds, but recent surveys show the decline has picked up pace, as Tim Burrows at Unmade writes:
However, the fall for average listening to Triple J is much worse. Now, a much bigger proportion of that young listening audience is choosing commercial radio. In 2014, there were an average of 22,000 members of Triple J’s target audience listening at any given time. In the most recent survey in 2022, that had fallen to 10,000 – a fall of 55%.
What puzzles me is the migration to commercial radio though. Listeners haven’t gone to TikTok to discover and listen to music — at least not all of them — instead they’re tuning into commercial radio stations. Surely the ads that choke commercial radio broadcasts don’t have some sort of hitherto unrealised appeal to Generation Z?
I’m somewhat outside Triple J’s target audience, but one reason I still tune in (stream in) is precisely because there are no cheesy commercial jingles. There are ads of sorts on Triple J, but usually for other shows, and music related events and happenings. Certainly not the kind you encounter on commercial channels though.
And surely 18 to 24 year olds aren’t being turned off by Triple J’s focus on new Australian music? Interestingly, radio listenership in general is down some seventeen percent among those aged 18 to 24, so while the jays are losing audience share, they’re not the only ones.
RELATED CONTENT
Triple J losing radio listeners en masse says new radio survey
2 June 2022
Radio listeners have been abandoning the Australian Broadcasting Corporation in droves, according to the latest rating survey conducted by GfK. Youth radio station Triple J — incidentally about the only station I listen to, if I listen to radio at all — in particular has seen a tumble in popularity, with listeners aged 18 to 24 especially, tuning in elsewhere:
In the last survey, Triple J dipped 4.6 percentage points in the 18-24 demo, from 20 per cent to 15.4 per cent, but has seen that number almost half in this survey, dropping 7.4 percentage points for an 8.0 per cent share. This places Triple J behind Smooth FM (8.5 per cent, up 2 percentage points) and WSFM (8.3 per cent, up 2.9 percentage points) among younger listeners.
That’s an alarming set of numbers. While recent government funding cuts to the ABC have undoubtedly contributed to the fall off, I’m wondering what else might be at play.
For further reading on ABC audience numbers, Tim Burrows, formerly of Mumbrella, offers some deeper analysis of the latest radio survey findings.
RELATED CONTENT