Neocities, Nekoweb, bringing back the weird personal websites

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Neocities, Nekoweb, bringing back the weird personal websites

4 December 2025

Neocities, kind of born out of the ashes of once popular personal website hosting service Geocities, and Nekoweb, are on a mission to restore weird personal websites.

With over one-point-three-million sites on their servers, Neocities, which was established in 2013, has made a substantial contribution. Nekoweb was founded last year, but has a growing membership.

Their goals are similar however, says Stevie Bonifield, writing for The Verge:

Across both, you’ll see a strange mix of old and new, like anti-AI webrings, a personal website in the style of the ’90s but themed around a Hobonichi Techo planner, or one website that’s an interactive re-creation of Windows 98. Even the demographics of the indie web are evidence of this — the community seems to skew young, largely under 30, so many of the people making these pages probably missed out on the original GeoCities (myself included).

Blogosphere sightings: handwritten content, ceaseless curiosity, and a niche blog

29 November 2025

I started writing about newer blogs and personal websites earlier this year, and then somehow stopped. A busy year at work has been getting in the way of things as ever. Let’s try and get this going again, since there can’t be enough sharing of links within the blogosphere.

Having said my focus was to feature newer websites, I’m opening with one that’s been online since 2015. Ratika Deshpande’s website, Chavanni Class, is inspired by her great grandfather, whom she never met. He died quite sometime before her birth, but he was a teacher whose work, and life, was driven by a seemingly ceaseless curiosity.

Jan Sandstrom has been writing on his “blog style notebook” about life since leaving his job in 2024, to spend more time composing music, writing, creating comics, and painting. Some content is handwritten on paper but is posted with text captions, while posts and newsletters are only published from time to time, on this “quite slow blog”. And why not, what’s the rush anyway?

I don’t know much about the writer behind Iterative Wonders, but the about page tells us they’re “a tech and AI enthusiast, [who’s] brain often feels like a browser with way too many fascinating tabs open.” I’m right there with all the open browser tabs. Only a few posts have been published so far, but there’s still plenty to digest.

And to close, here’s a newer niche style blog. Sam Clemente’s publication, The Digital Renaissance, which explores “the new intersection between technology and liberal arts”, has been online for about a year. Subjects including technology, the social web, and business, are covered. Yes, there are older blogs focused on these topics, but it’s good to see newer outlets coming through.

Feeds and algorithms have freed us from personal websites

26 November 2025

For another point of view, sorry POV, which I suggest you should read in full, Germany based linguist and writer, Burk:

People stopped typing URLs. Entirely. No one goes to “juliawrites.com” anymore. They go to TikTok. Or Substack. Or Medium. Or Twitter. Or anything that has a feed and an algorithm.

Well most people stopped, obviously. But I still sometimes type “juliawrites.com”. And “TikTok.com/@juliawrites”. Rather than using the TikTok app (yet to install it), so I can see the page of the person I want to, instead of the algorithm serving up what it decides to.

Ditto “Instagram.com”, where the website trumps the app when it comes to user experience any day. I see only what I want to see. And then leave. I seldom go to Substack. I do look in on Twitter sometimes, and Medium, where I have an (unused) account, and read Burk’s article.

I don’t hear too many people saying they like algorithms, at least in a web content context.

But this is the web, and if you want to write something like that on your website, your Substack and/or Medium page, or that algorithm infested swamp that is the socials, you’re free to do so.

As for “forcing” readers to learn the “design quirks” of your personal website, you could always encourage them to subscribe to the RSS feed instead (even if it’s an algorithm-free feed).

Via Michael Gale, whose personal website is here.

Esoteric, speciality, niche blogs closing down, not being replaced

22 November 2025

John Gruber, writing at Daring Fireball:

Uni Watch, to me, epitomized a certain mindset from the early web. To wit, that there ought to be a blog (or two or three) dedicated to every esoteric interest under the sun. You want to obsess about sports team uniform designs? Uni Watch was there. For a good long stretch, there seemingly was a blog (or two or three) dedicated to just about everything. That’s starting to wane. New sites aren’t rising to take the place of retiring ones.

Uni Watch, which has been online in one form or another since 1999, announced its closure a few weeks ago. At first it seemed the entire website, including archived content, was to be removed within days, but in a later post, founder Paul Lukas said the site’s future remained unclear. There’s a suggestion Uni Watch might continue publishing, though that is still far from certain.

The survival of niche interest websites and blogs, such as Uni Watch, are, in my opinion, vital for the future of the web, as I wrote the other day.

It is of course unreasonable to think every owner operated website, or those with a small team of writers, that began publishing decades ago, will keep going forever. What’s unfortunate is the format, niche/speciality blogging, seems to increasingly be regarded as passé.

Niche blogs are just too weird, their presence cannot be tolerated

22 November 2025

Megan Greenwell writing for Talking Points Memo, AKA TPM:

When Vice News stopped publishing in February 2024 — nearly eight years after Gawker’s demise, five after OG Deadspin’s — it marked the final nail in the coffin of the era in which any media outlet was thought of as cool. On one level, that’s for the best; I can think of exactly one Deadspin employee in the site’s history who could accurately be categorized that way. But it also makes clear just how much private equity has taken from us: not just local newspapers providing invaluable information about communities, but also blogs willing to get weird, to try things no one else would.

Ah yes, make one publication profitable by shutting down competing outlets. But this is nothing new.

There were a number of blogs I followed back in the day, fifteen to twenty years ago, pretty much on account of their owners’ — how do I say? — colourful personalities. Many of them ended up being sold, and not long afterwards, ceasing publication.

Surely buyers cannot have gone into the transaction with their eyes closed.

The success of these blogs was, to a large degree, because of their quirkiness. Was the buyer certain they could replicate this ? It made a few people wonder. Back then of course a few blogs going offline was not a problem, plenty more were always coming along. Not so much today though.

Personal blogs are back, should niche blogs be next?

20 November 2025

When it comes to blogging there are few rules. Write content that is somehow meaningful might be one of them though. I think it’s down to the individual to determine what constitutes meaningful.

In the hey-day, the so-called golden age of blogging, there were plenty of people prepared to offer definitions of meaningful, and how to write accordingly. It was natural. The web was once awash with all sorts of blogs. Likewise people who wanted to show others how to blog “successfully”.

Again, the definition of successful resided with the individual, but it was obvious this involved monetary return for some people. And why not. If you’re going to invest time and energy in creating a resource that is useful to other people, why shouldn’t you earn money, make a living even, from it?

One of these people blogging about blogging was Melbourne based Australian writer and author Darren Rowse, who launched his blogging resource Problogger in 2004. Without going into detail, because you can look it up for yourself, Rowse, as one of the earlier bloggers about blogging, did, and still does presumably, rather well for himself.

Rowse’s writing, and that of his contributors, attracted numerous readers keen to learn what they could about blogging, and the potential to make money from it.

Problogger is what’s called a niche blog. As a blog about blogging, it has a reasonably singular focus. Some people considered this niche principle to be a core tenet of blogging. There was this idea, in the earlier days of blogging, which possibly still persists, that blogs would do better if they had a speciality. Not only were search engines said to be in favour the approach, but the author of a speciality, or niche blog, would generally be considered to be an expert, of some sort, in their field.

A master of one trade, rather than the proverbial jack of all trades.

Regardless, the world was once full of blogs on every topic imaginable. It was a great time to be alive. If you wanted to learn about something in particular, there was a blog for you. Some publications featured quality content, others required a little fact checking, while some were definitely to be taken with a pinch of salt.

But niche blogging was never a format that suited everyone. There are people who did, still do, well, writing about a range, sometimes a wide range, of topics. Kottke is one of the better known blogs that does not have a specific speciality. Here, the publication itself is the speciality. To repeat what I wrote in the first sentence of this article: the rules of blogging are few.

But the facets of blogging covered at Problogger, and numerous other similar websites, usually only applied to blogs of a commercial nature. That’s not to say one or two personal bloggers might have looked at the tips posted there for increasing their audience, or improving their writing though. But in my view, personal bloggers were not, are not, part of Problogger’s target audience.

It’s been a long time since I last wrote about Problogger, let alone visited the website, maybe fifteen plus years, but a recent mention of it by Kev Quick, via ldstephens, caught my eye. But I don’t believe Rowse is being critical, in any way, of personal bloggers because they do not adhere to a niche or speciality publishing format. That’s not what Problogger, or Rowse, is about.

But this started me thinking, and writing another of my long posts.

In an age where social media, and influencers, have usurped blogs and their A-List authors, in the jostle for supremacy, it has to be wondered what role websites like Problogger still have. Only a handful of blogs generate liveable incomes today. Despite the doom and gloom though, the form has not completely died off. A backlash against social media, and a growing IndieWeb/SmallWeb community, has precipitated a revival in personal websites.

This is a largely non-commercial movement. Of course, there’s nothing wrong with personal websites. Many of us started out with them in the early days of the web. But the web was not only intended for personal journals. It was a vehicle for sharing all manner of information. The web could also empower individuals, and partnerships, to not only set up shop online, be that blogs, or quite literally shops, but potentially make a living at the same time.

But with the revival of personal blogs well underway, I think it’s time to bring niche blogs back into the fold. I’m talking about well written, quality, topic focused resources. This is material fast vanishing from the web, leaving ever diminishing options to source useful and accurate information. What are the alternatives? The misinformation morass that is social media? Being served AI generated summaries in response to search engine queries? A web choke full of AI slop?

At the same time, I’m not advocating for a return of niche blogs plastered with adverts, and popup boxes urging visitors to subscribe to say a newsletter, before they’ve even had a chance to blink at what they came to read.

I’m talking about work produced by independent writers, with an interest in their subject matter, who are not backed by large media organisations, or private equity. This is bringing back reliable sources of information, that also recompenses the content writers in some way. Hopefully we’ve learned a few lessons about monetisation since the earlier wave of niche blogging. We know it is possible to generate revenue without compromising the reader experience.

A resurgence in personal blogging is the first step in rebuilding a vibrant, thriving, web, or if you like, blogosphere. Now the focus needs to be on restoring the flow of accessible and trusted information.

Curiosity-driven blogging: try doing that on TikTok or Instagram

12 November 2025

Simon Willison:

My piece this morning about the Marimo acquisition is an example of a variant of a TIL – I didn’t know much about CoreWeave, the acquiring company, so I poked around to answer my own questions and then wrote up what I learned as a short post. Curiosity-driven blogging if you like.

This is how I might refer to the longer articles I write. When I’m able to write them, that is. So often I intend to make but a brief mention of a given topic, but find my curiosity piqued, bit by bit, with each sentence I type. I soon find myself learning a whole lot more about the subject at hand than I thought I would, and realise I’ve expended some quantity of the midnight oil in doing so.

Is there a medium better than blogging for curiosity driven blogging?

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Blogs, a lot of them, millions of them, as agents for change

23 October 2025

Elizabeth Spiers, writing at Talking Points Memo:

The lesson for me, from the early blogosphere, is that quality of speech matters, too. There’s a part of me that hopes that the most toxic social media platforms will quietly implode because they’re not conducive to it, but that is wishcasting; as long as there are capitalist incentives behind them, they probably won’t. I still look for people with early blogger energy, though — people willing to make an effort to understand the world and engage in a way that isn’t a performance, or trolling, or outright grifting. Enough of them, collectively, can be agents of change.

As Spiers says, it might be possible to manipulate the CEOs of large media companies, but doing the same to a million independent publishers, may not be so easy.

Every blog has a yelling dumbass reader

16 October 2025

Hamilton Nolan writing at How Things Work:

If you make a joke, they won’t get it. If you use sarcasm, they won’t detect it. If you exaggerate for effect, you will be taken literally, and if you try to be understated, you will be accused of a contemptible lack of urgency. If you make a reference, it will not be understood; if you choose one topic, they will wonder why you didn’t choose another; if you try to focus on one thing, they will ask why you didn’t focus on something else.

Nolan is not writing about blogging per se, but his words will be all too familiar to anyone who’s been publishing online for any amount of time.

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Threads to allow extra long posts, does this really mean blogging is back?

9 September 2025

Jay Peters, writing for The Verge:

Meta is adding a new feature to let you add a bunch of extra text to Threads posts — no screenshots of text blocks required. Starting today, Meta is rolling out a tool that lets you attach up to 10,000 characters of text to Threads posts, giving you a way to build upon the 500-character text limit already available when making a post.

The feature will certainly appeal to people looking for a platform that allows them to publish blog-like posts with ease.

What really caught my eye though was the “blogging is back” byline appended to the Verge article. I’m not sure who would have written that, Peters, or an editor. Is blogging really back? Did blogging ever really go away? Is the Verge trying to suggest this new Threads feature will bring about a blogging resurgence? Surely the Verge, and their writers, are aware of Indie/Small/Open web?

Blogging has been back for sometime, if it even went away.

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