Showing all posts about social media

Substack reportedly asking Australian users to verify their age

2 February 2026

According to a Reddit thread, that was re-posted at Marginal Revolution, the online publishing platform is requesting users in Australia submit to an age verification process.

Substack, as of the time I type, is not on the list of websites, or services, that Australians under the age of sixteen cannot access, so I’m not sure why Substack would be doing this. If indeed they are.

On a visit to Substack, again, as of the time I write this, I was able to access, and move around the site without hindrance. I was not logged in, but was using an Australian ISP.

Evidently some people are having difficulty though. Possibly age verification only applies to people in Australia who are logging in to gain access. I might try doing this another time.

But Substack is a platform, and who knows, may one day be added to the banned list. This is precisely why online writers should be publishing from their own, independent website, and not a platform.

And this is before addressing the concerns many people have with Substack in the first place.

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Coming soon to Instagram, Facebook, WhatsApp: subscription content

31 January 2026

Aisha Malik, writing for TechCrunch:

The launch of additional subscriptions will allow Meta to generate more revenue; however, many users may be deterred by subscription fatigue. With so many paid services competing for monthly spending, Meta will have to offer a compelling product to get users to sign up for yet another subscription.

Meta plans to trial subscriptions on Facebook (FB), Instagram (IG), and WhatsApp. I’m pleased I’ve managed to so far avoid signing up to WhatsApp, and only make minimal use of Facebook.

I check in a little on IG though, so am expecting to see sign up prompts for a subscription service of some sort, should they be rolled out. I can’t see myself taking up the offer though.

No matter how compelling the product might be. But what would it take to make a subscription product available through FB, IG, or WhatsApp, compelling enough to pay for in the first place?

Considering such content may already be accessible through another channel, either for free, or that someone is already paying to see. Does Meta not earn enough advertising revenue as it is?

In the meantime, I nominate “subscription-fatigue” as word of the year for 2026.

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Influencers, content creators, taking centre court at Australian Open

27 January 2026

Marnie Vinell, writing for the Australian Broadcasting Corporation (ABC):

Emily Wade, 28, says she is a genuine fan who is finding it personally frustrating to see the influx of influencers take up seats at marquee matches when others who would genuinely appreciate being there for the tennis are finding it increasingly inaccessible through overcrowding and higher ticket prices.

Ticket buying fans report waiting hours, in the heat, to watch the tennis matches, and claim social media influencers are being given priority access.

The Australian Open (AO) sells itself. As long as tennis fans know the world’s top players are going to be in Melbourne in January, they’ll show up and buy tickets.

No advertising required, let alone influencers.

But the show no longer seems to be about the fans, it’s about putting social media content creators with large followings, centre court. You no longer go to see games, you go for an experience. One which may not include a whole lot of actual tennis.

But it’s not all beer and skittles for the influencers however. They have to sing for their supper, or, presumably, risk not being invited back:

But one popular TikTok influencer, who talked to the ABC on the condition of anonymity, said they were surprised at the level of pressure placed on influencers to be creating content by organisers.

“I think it was 20 posts [across the tournament] to even be allowed into the AO creator lounge,” they said. The creator lounge is a designated section within Tennis HQ, where creators can film, edit and work.

Influencers under pressure? I’d have thought they’d be the ones calling the shots, especially those with millions of followers. “If you want to me to show up to some tournament I have no real interest in, and promote it, we’re doing things my way.”

It sounds like influencers, even the established ones, don’t have a great deal of leverage after all.

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Threads surges ahead of X/Twitter among mobile device users

24 January 2026

Sarah Perez writing for TechCrunch:

A report from market intelligence firm Similarweb suggests that Meta’s Threads is now seeing more daily usage than Elon Musk’s X on mobile devices. While X still dominates Threads on the web, the Threads mobile app for iOS and Android has continued to see an increase in daily active users over the past several months.

This seems like a case of I have good news, I have bad news.

My use of Threads is limited, with X next to non-existent at present. But if the quality of discourse on X is bad, Threads is hardly any better.

I can already see Thread’s users “celebrating” the news, with posts that read exactly like this: “I have great news”. That’s it. Nothing more. No additional information or context.

After all, why let information get in the way of a good Threads’ post?

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Nearly five million Australian social media accounts deactivated after ban

19 January 2026

Clare Armstrong writing for the Australian Broadcasting Corporation (ABC):

More than 4.7 million accounts on platforms like Instagram, TikTok and Snapchat were deactivated in the first two days of the ban that started on December 10, according to new data released by the federal government.

The social media ban, supposedly to stop Australians under the age of sixteen accessing numerous such platforms, has seen nearly five million accounts closed in the last five weeks.

Here’s hoping the lockout is having the desired impact, whatever exactly that was, though it may be a while before we know one way or the other.

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digg.com two-point-zero officially relaunches

16 January 2026

The first version of digg, something many people called the front page of the internet, arrived in 2004, and was a little like what Hacker News is today.

A social bookmarking news aggregator, if you want to be technical. People could submit items of interest, and those favoured by the community would win a place on digg’s coveted front page, resulting in viral levels of traffic.

digg went through a number of iterations after co-founders Kevin Rose and Jay Adelson sold the website in 2012, before Rose, together with Reddit co-founder Alexis Ohanian, bought digg (again) in March 2025.

I’m hardly a social media power user (not that digg is really a social media platform) so didn’t get much involved in the pre-(re)-launch buildup, but couldn’t resist signing up yesterday when I saw digg had officially returned.

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Adam Mosseri: the old, personal, Instagram feed is dead

5 January 2026

But that’s what Instagram’s (IG) owner wanted of course. Put another way, this means anyone using IG is expected to behave like an influencer, even if they only have a handful of followers.

The comment was made by Mosseri, Head of Meta owned IG, in a year-end presentation (Instagram link), a few days ago. That Mosseri didn’t label his thoughts Instagram Wrapped is a small mercy.

The IG leader also made the point that authenticity is becoming ever harder to gauge, on account of the proliferation of generative AI tools. It doesn’t matter that Meta is playing a part here, what’s important is ascertaining what content posted to IG is genuine, and what is AI generated.

This means more layers of verification, and not just for content, but users also. If that’s not for you, now’s a good time to jump ship. Provided you can establish a presence somewhere else.

But that’s not going to be most people. They have IG pages that their businesses and livelihoods depend upon, and have not realised just how, bit by bit, reliant they’ve become on the platform.

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Write more, about anything, on a personal website, not social media

2 January 2026

Fernando Borretti:

I will often find a blog post on Hacker News that really resonates. And when I go to check the rest of the site there’s three other posts. And I think: I wish you’d write more! When I find someone whose writing I really connect with, I like to read everything they have written, or at least a tractable subset of their most interesting posts.

I’m the same.

There are probably quite a few people writing, or posting publicly, but much of that content ends up on social media, rather than a personal website or blog. Let’s do more to encourage independent online publishing on personal websites and blogs.

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X moves to head-off claim on ‘abandoned’ Twitter branding

20 December 2025

Sarah Perez, writing for TechCrunch:

Elon Musk’s X is updating its Terms of Service to indicate it still lays claim to the “Twitter” trademark. The move to add this detail to the company’s terms follows an announcement from a Virginia-based startup, which recently filed an application to trademark the term “Twitter.”

No surprises there. Anyone hoping to obtain the rights to the Twitter trademark must know they face an uphill struggle to do so.

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Reddit: the Australian social media ban is unconstitutional, in a way

15 December 2025

Social news aggregator Reddit has filed a lawsuit in the High Court of Australia, claiming the ban preventing Australians aged under sixteen using social media intrudes on free political discourse.

The Australian Constitution does not protect free speech as such. In fact, the document seems more concerned with matters pertaining to the Australian government, parliament, and judiciary. However, in 1992, the High Court found that an implied freedom of political communication exists.

The thing is, the social media ban doesn’t curtail this freedom for young Australian as such, it merely means they have to find other channels to express themselves. A personal website, or blog, is of course an option. But let’s see what the High Court of Australia has to say about the Reddit filing.

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