Showing all posts about blogs
SPAMVENTDOCUMENT the blog, again, by Justin Fox
11 August 2008
I’ve mentioned Australian Infront founder, and web designer about Sydney, Justin Fox’s latest personal blog before, but in a blogosphere choke full of make-money-online and blogs-about-blogging… blogs, it is refreshing to read something again that is the no-strings-attached real deal.
I feel like I’ve been sitting here all these years watching the world go by, in my “only dead fish go with the flow” sort of way, while Justin is out there doing all sorts of different stuff with hotted-up bikes, hotted-up cars, hotted-up web design, and all sorts of other stuff.
Here’s an example of what I mean:
The Met helmet was awesome, so cool. Nice to see a couple of other riders out there with them on too. The TLD XC gloves, whilst suuper comfy for the first hour, are a bit thin. Might look into thicker gloves. The Joplin seatpost is a miracle which I called on a billion times today on the fly. It gives you power when you need it for the climbs and gives you bucket loads of confidence for the tech downhill stuff.
I don’t what half of that means, but it’s fun to read.
Update: Justin’s blog can now be found here.
Originally published Monday 11 August 2008, with subsequent revisions, updates to lapsed URLs, etc.
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Australia, blogs, legacy, self publishing, Sydney
The Aussie Bloggers Forum launches
1 January 2008
A brand new discussion forum for Australian bloggers — which I was invited to help setup — goes into soft launch (I hope: this is the timestamp speaking again…) today: Aussie Bloggers Forum (update: no longer online).
Of course it’s not just for Australians, and everyone, where ever you are, is welcome.
So whether blogging is your major or minor, head along and say hello, network, and strut your stuff.
How’s that for an easy, not too demanding way, to spend New Year’s Day?
Originally published Tuesday 1 January 2008.
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Going offline: a guerrilla marketing campaign for my website
16 August 2007
A few days ago I wrote about how I had been trying out a little bit of guerrilla marketing, as mentioned at ProBlogger.
As Darren says, guerrilla marketing campaigns may not result in great floods of traffic, but it can be fun having a bit of a dabble nonetheless.
For my part mounting such a “campaign” required very little “real” work, just a redeployment of some existing resources, and taking advantage of my close proximity to UNSW, one of Australia’s largest universities.
Here’s what I did.
First up I created some A4 flyers. The “hardest” part was preparing the flyer to print specifications… that is using CMYK colours (instead of RGB colours), and a resolution of 300 dpi instead of 72 dpi, the usual resolution of images served to the web.
This meant I had to draw a new heart shape from scratch, since nothing else I had would scale properly. While the bigger version turned out just a slight tad wonky, I was otherwise very happy with the flyer.
As you can see the flyers have convenient “tear off” tabs, so the thousands of interested flyer viewers can look up disassociated.com as soon as they reach a computer.
The next step was to arrange some business cards. I needed these anyway, but realised they could also play a part in my guerrilla marketing.
There are a few shops that allow you to design your own cards and then send them the artwork as a “pre press” file in PDF format, all for a relatively modest outlay.
The shrewd (ha, if I say so myself) design of these cards allows me to cut off my contact details while leaving the logo and truncated URL intact, which then forms a handy calling card.
If you happen to visit UNSW you may have already noticed some of these babies around the place…
As well as of course the flyer, which I placed on a couple of boards around the campus. When I checked back a day later, a number of the tear tabs had been torn off, so there had been some interest.
While it is difficult to gauge exactly what sort of response, in terms of traffic, this campaign had (I was checking my web stats for visitors from Sydney and/or UNSW servers arriving via “no referring link”), it was by no means overwhelming.
Still it was relatively simple to pull off, didn’t require huge resources of time or money, got me out of the house and away from the blog for awhile, plus gave me the chance to get back to UNSW and check out the campus again.
For some edgier examples of guerrilla marketing check out Web Urbanist, and if you’ve tried out any guerrilla, or off-line, marketing yourself please leave a comment and tell me what you did, and how it went.
Originally published Thursday 16 August 2007, with subsequent revisions, updates to lapsed URLs, etc.
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Progress? Coming soon, the disassociated WordPress blog
13 May 2007
The wordpressing (my new favourite word) of disassociated is well under way. It’ll be a while before anything happens though, as I’m trying to convert four years of static HTML file blog entries into a format I can upload to a WordPress database.
It’s not all cut and paste work. There’s quite a bit of formatting still to do. Redundant CSS styles and HTML tags need to be removed (to say nothing of dead links, but later for those), and there’s still the risk it won’t work. It should though.
As part of the redesign I have created (and uploaded) photos to a new-ish Flickr page, so go check it out. More photos will be added as I go. Bye for now…
Originally published Sunday 13 May 2007.
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